9 Must-Have Features in a Reliable Email Checker Tool

Are you looking for the best email checker? An email checker is an online tool that lets you verify an email address. With an email checker, you can ensure the email is real and avoid problems.

If you’re running your business on Wix, you may also want to explore the best Wix affiliate apps to complement your email marketing and verification strategy — helping you boost sign-ups and track referrals effectively.

In this post, we’ll share the best email verification tools you can use to verify an email address.

But first, let’s take a look at the must-have features you need to look for in an email checker tool.

1. Syntax Verification

This is a basic check that you will find in any reliable email verification tool. It simply verifies that the email address is formatted correctly. In other words, there are no spaces, no commas, and no other special characters where they shouldn’t be.

This is important because if there are errors in the email address, your email won’t be delivered. Instead, it will bounce back to you, and that will hurt your sender reputation.

This is a basic check, but it’s an important one. If an email verification tool doesn’t include this feature, you should look elsewhere.

2. Domain Check

Another important check you’ll want to run is a domain check. This is where you check the web domain of the email address to see if it’s a real website.

If you find that the domain is not a real website, it’s likely that the email address is fake or not valid. This is an important check to run because it can help you identify potential spam or phishing emails.

3. Disposable Email Address (DEA) Detection

Disposable email addresses are temporary email accounts that people use to sign up for a service. They can be connected to a real inbox, but they are more often used to send and receive emails without revealing the owner’s true identity.

DEAs are a common tactic used by spammers and fraudsters to create fake accounts. If you have a high number of DEAs on your email list, it could hurt your sender reputation and cause your emails to be flagged as spam.

A good email checker tool will identify and remove disposable email addresses from your list. This will help you maintain a healthy email list and improve your deliverability rates.

4. Role-Based Email Account Detection

Role-based email accounts are typically generic email addresses for various companies or departments. They are not associated with a particular person and are usually monitored by several people.

Role-based email accounts often have high bounce rates, and they can hurt your email deliverability. That’s why it’s essential to clean them out of your email list.

An email verification tool can help you identify role-based email accounts and remove them. This can improve your email deliverability and help you reach the right people with your email marketing campaigns.

5. Free Email Account Detection

The majority of your customers will have an email account with a free ESP like Gmail, Yahoo, or Outlook. But, some may have an email account that is connected to their business or personal website.

When you verify an email address, you want to make sure you are not only checking the deliverability, but also the quality of the email account. This includes checking to see if the email account is a free account or a business account. In some cases, you may want to know if the email account is disposable.

6. Typo Error Suggestion

Email verification tools with a built-in typo error suggestion feature can help you correct any misspellings in your email addresses.

For example, if you accidentally type @gmial.com instead of @gmail.com, the email checker tool will detect the typo and suggest the correct spelling.

This can help you avoid sending emails to invalid addresses and improve your email deliverability.

7. Email Deduplication

If you’re uploading multiple email lists to your email checker tool, you want to make sure you’re not checking the same email addresses more than once.

If you do, you’ll waste your email verification credits and end up with an inaccurate list.

That’s why it’s important to use an email checker tool that automatically removes duplicate email addresses from your list.

This will save you time and make sure you’re only paying to verify each email address once.

8. Email Bounce Checker

Email bounces are a common problem that can occur when your email is not delivered to your recipient’s inbox. There are two types of email bounces: soft bounces and hard bounces.

A soft bounce occurs when your email is temporarily undeliverable, such as when your recipient’s inbox is full. A hard bounce occurs when your email is permanently undeliverable, such as when your recipient’s email address does not exist.

A good email checker tool will have a built-in email bounce checker that can help you identify and remove invalid email addresses from your list. This will help you reduce your email bounce rate and improve your email deliverability.

9. Email Verification API

Finally, the best email verification tools offer an API that you can use to build email verification features into your own website or app. This is a great way to make sure that the email addresses your customers provide are valid and accurate.

An email verification API can help you improve the quality of your customer data, reduce the risk of fraud, and increase the effectiveness of your email marketing campaigns. Plus, it’s a great way to provide value to your customers and build trust in your brand.

Pairing reliable email verification with a strong referral marketing system like ReferralCandy helps brands keep their outreach efficient and authentic — ensuring verified subscribers also become engaged advocates.

Conclusion

There are many email verification tools available in the market, and it’s important to choose the one that fits your needs. Consider the factors we listed above, and you’ll be well on your way to choosing the best email verifier for your business.